About Us

From the Heart of Alabama's Wiregrass: Wiregrass Wellness Blooms

Wiregrass Wellness is a story born in the beauty of Geneva, Alabama, nestled within the verdant embrace of the Wiregrass region. It's here, amidst the rolling hills and vibrant nature, that our passion for natural wellness took root.

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Vegan

Cruelty-Free

gluten-free

sulfate and paraben free

About US

From Southern Roots to Radiant Skin: The Wiregrass Wellness Journey of Science & Nature.

Our story began with a simple desire: to create a skincare line that celebrates the South's natural bounty while offering real solutions for healthy, radiant skin. We weren't satisfied with just CBD-infused products. We knew true efficacy came from combining the power of science-backed ingredients with the calming and restorative properties of CBD.

our partners

Beyond Trends, Beyond Hype: Partnering with Innovators in Beauty Science & Manufacturing

To craft a truly high-end skincare line that nourishes from the inside out, we meticulously partnered with leading experts in the field. We leverage their decades of experience and cutting-edge research to formulate our products using top-tier ingredients. These ingredients are clinically proven to address common concerns like wrinkles, dryness, and uneven skin tone. But that's not all. We prioritize both science and safety.

Our partner manufactures our products in state-of-the-art, GMP-certified facilities that adhere to the strictest regulatory standards. This ensures the purity, potency, and efficacy of every ingredient. Finally, we carefully integrate CBD, a gift from nature, to enhance the overall benefits and promote a sense of calm and balance in your skin. The result? A luxurious and effective skincare line you can trust.

Our story doesn't end here.

We're a brand that's constantly evolving, always seeking new ways to nurture your skin. We understand the Southern sun's harshness, a reality for generations of farmers and outdoor enthusiasts. That's why our products are designed for the long haul, suitable for all ages and skin types.

We're particularly excited about the potential of CBD in skincare. While research is still ongoing to fully understand its benefits, both scientific studies and user experiences suggest promising results. We've carefully integrated CBD into our formulas to complement the powerful effects of our other scientifically proven ingredients. We believe this combination can promote a sense of calm and balance in your skin, enhancing its overall health and radiance.

As research on CBD continues to grow, we'll stay at the forefront, continuously evaluating and incorporating new discoveries into our product line. Our commitment is to provide you with the most effective and innovative skincare solutions possible, all while staying rooted in the rich natural bounty of the South.

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About the team

Alabama Roots, Global Vision:

Hailing from the heart of Alabama's Wiregrass region, we understand the unique challenges our Southern climate presents to the skin. From the harsh summer sun to the unpredictable humidity, we've experienced these firsthand. This local perspective fuels our global vision. We leverage the expertise of scientists and researchers worldwide, staying at the forefront of advancements in skincare technology and, specifically, the emerging science of CBD.